CENTURY 21® – Page 2 – CENTURY 21 Realty Partners

Still the Most Recognized Brand in Real Estate†

By Realty Partners|2017-03-13T15:54:53-05:00January 9th, 2013|News, Realty Partners|

Real estate professionals want to work with a real estate brand that is experienced, recognized in the marketplace as an industry leader, and enjoys a reputation as the real estate organization consumers gravitate to when they think real estate. Consumers want to work with a real estate organization that is well known and respected. They want the reassurance an experienced real estate sales organization offers, one that has offices that are dedicated to meeting their needs. Well, once again, that brand is CENTURY 21®. How do we know? Well, the results are in for the 2012 Brand Preference and Ad Tracking Study. In 2012, the CENTURY 21 brand continued to maintain the highest brand awareness level among consumers presented with a list of several other real estate organizations; continuing a trend stretching back to 1999. In addition, the CENTURY 21 brand has kept its perennial status as “the most recognized name in real estate.” What’s new is that this year we were recognized as “the most respected in the industry” a new survey question introduced in 2012. As we are gearing up CENTURY 21’s advertising blitz at Super Bowl XLVII, combined with the consistently excellent service we offer all our clients, we at Realty Partners are positive these trends will continue long into the future.

† Source: 2012 Ad Tracking Study. The study was conducted in two waves by Millward Brown, a […]

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Fund Established to Help C21 Colleagues Affected by Hurricane Sandy

By Realty Partners|2017-03-13T15:54:53-05:00November 9th, 2012|Giving Back, News|

As many of you know, CENTURY 21 International is headquartered in Parsippany, New Jersey. Anyone who has seen the news in recent days is painfully aware of the devastation confronting many in New Jersey, New York, and the eastern seaboard. Hurricane Sandy has completely disrupted life and business as usual for many of our fellow CENTURY 21 brokers and agents in the affected areas. To this end, CENTURY21 President and CEO, Rick Davidson, has just notified the entire CENTURY 21 system that;

With the recent designation of Hurricane Sandy as a qualified disaster by the IRS, we are now able to use the Realogy Charitable Foundation to provide disaster relief funds directly to our affected CENTURY 21 franchisees, their agents and staff members in regions most impacted by the hurricane.

This foundation has set up a “Qualified Disaster Relief Fund” which will use 100% of the funds raised to directly help CENTURY 21 System members in their recovery efforts. Please bear in mind that the deadline for donations to the CENTURY 21 Qualified Disaster Relief Fund is Friday, Nov. 30, 2012. To make a tax-deductible donation to specifically help CENTURY 21 System members affected by the disaster, click here.

Here in Houston, we know a thing or two about Hurricanes and how tough they can be. We also know something about community, determination, and hope, and that together we can help each other weather the strongest storms. To all of our friends and colleagues on the east coast, know that your friends […]

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CENTURY 21® is going to Super Bowl XLVII

By Realty Partners|2013-01-31T13:31:52-06:00November 8th, 2012|News|

As many of you may remember, on February 5th of this year CENTURY 21® ran an ad during Super Bowl XLVI that was broadcast before an all-time record television audience of 111 million. In so doing, we became the first real estate company in decades to advertise during the game itself, and brought our SMARTER. BOLDER. FASTER. agents to the forefront of our multifaceted advertising campaign. Athletics and achievement underscores our marketing campaign, which also included advertising in the Preakness and Belmont Stakes, the Olympics, and sponsorship of the US Men’s and Gold Medal winning Women’s Soccer teams. With all of this high profile advertising, the CENTURY 21® brand attracted 1.3 billion (with a “B”) media impressions.

What would be an appropriate encore for such a blockbuster year for our brand? As has already been announced by Bev Thorne, the CENTURY 21 international marketing guru, CENTURY 21 will be at Super Bowl XLVII on February 3, 2013! We will also be sponsoring an hour long pre-game show, and look for the SMARTER. BOLDER. FASTER. real estate professionals showing up at the start of the 3rd quarter.

At CENTURY 21 Realty Partners, we have already created quite a stir in our regional market, and CENTURY 21 International has been raising our profile to never before seen heights nationally and internationally. We look forward to 2013, and continued growth for ourselves and the brand.

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Newest CENTURY 21® office location: SimCity Social

By Realty Partners|2017-03-13T15:54:54-05:00October 19th, 2012|News|

The SMARTER. BOLDER. FASTER. agents in virtual reality. Now serving all of SimCity.

While it is no secret that CENTURY 21® is the most recognized name in real estate, we see no reason to rest on our laurels. Instead, as the SMARTER. BOLDER. FASTER. agents in real estate, we know that our future as a brand and effectiveness as marketers of our clients properties depends on reaching out to the next generation of home buyers and investors. Many of you have watched as we have had another breakout year with our corporate marketing campaign. First, CENTURY 21 Real Estate LLC was the first real estate company to advertise during the Superbowl in over two decades, then we were an official sponsor of the US Men’s and Women’s Soccer Team and advertised during the 2012 Olympic games.

Now, we are reaching out on facebook inside the online world of SimCity Social. CENTURY 21 Real Estate LLC has partnered with EA to allow players to open their own CENTURY 21® franchise right in their own virtual metropolis. SimCity Social is a facebook game that allows players to take the role of developers and urban planners to build and manage their own simulated city. SimCity Social has a quite large contingent of 25-34 year old players, or what our Chief Marketing Officer, Bev Thorne, calls the “next generation of buyers and sellers.” She goes on to explain our goals […]

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Location, location, phone reception?

By Realty Partners|2017-03-13T15:54:54-05:00October 8th, 2012|Advice|

Can you hear me now? Trying out reception before buying a new home could save you headaches later.

As professional Realtors and the SMARTER. BOLDER. FASTER. agents in real estate, we at CENTURY21 Realty Partners depend on our cell phones. Many of our clients have come to depend on their phones as well, for staying connected with both work and family. When service is spotty, we often feel as if we are lost in the Stone Age or at least the 80’s. Yet despite how critical connectivity is to many of us, it is surprising how often this factor gets overlooked in a property search.

While it is wise to check how many bars your handset has during showings (particularly in studies and offices), a new website and Android app, OpenSignal, offers offers robust tools to identify the quality of reception. Part of what makes OpenSignal particularly innovative is that reception quality is voluntarily reported from each user to make a searchable composite map of phone reception. This is potentially more accurate than carrier maps since it comes from a neutral source, consumers themselves. OpenSignal also reports only what other users have actually experienced, not theoretically should experience. The other innovation is an open interface that allows other software developers to use that map data with their own products. As seen on the official CENTURY21 twitterfeed, some in the industry are wondering when these maps could show up as overlays […]

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CENTURY 21 Realty Partners Continues Explosive Growth Trend

By Realty Partners|2017-03-13T15:54:54-05:00September 20th, 2012|Realty Partners|

CENTURY 21 Realty Partners is growing again! We now have a new location in Cypress on US Highway 290 at 26321 NW Freeway, Suite 100. Cypress, TX 77429. So with great pleasure please welcome our newest team members:

Gina Baker, Jay Anderson, Stephanie Bradley, Katelin Humphrey, Sandra Keyser, Hugh McVie, Lisa Thompson, Tracy Crawford and Susan Quinn, formerly of Century 21 Cornerstone.

In addition to our new location, already this year we have opened a new office on Lake Conroe. Will have our Grand Opening for our Conroe location next Wednesday, September 26 starting at 4pm.

Among our Grand Opening Attendees we will host Greg Sexton who was named Senior Vice President, Brokerage Services for Century 21 Real Estate LLC., Dale Omer our Regional Director, and Marilyn Holle our Business Consultant. We will also be hosting many other brokers, owners, managers and agents from around Texas to help us celebrate the opening of the Lake Conroe office. Please come out to hear about our growth and the support the Century 21® System can offer you in growing your business.

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Great things are on the horizon…

By Realty Partners|2017-03-13T15:54:54-05:00April 13th, 2012|Uncategorized|

Welcome to the CENTURY 21 Realty Partners blog! This is our inaugural post, and we would like to personally thank you for reading it. What kind of information will you find on our blog? Well the latest real estate industry and economic news for one. Demystification of common real estate terms and concepts for another. Or how about, local market information and developments. Coupled with practical information and advice about buying or selling a home. All of this liberally sprinkled with our own personal zest and charm. Stay tuned! Great things are happening at CENTURY 21 Realty Partners, and we are proud that now we can share them with you and the world.

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