News – Page 2 – CENTURY 21 Realty Partners

Fund Established to Help C21 Colleagues Affected by Hurricane Sandy

By Realty Partners|2017-03-13T15:54:53-05:00November 9th, 2012|Giving Back, News|

As many of you know, CENTURY 21 International is headquartered in Parsippany, New Jersey. Anyone who has seen the news in recent days is painfully aware of the devastation confronting many in New Jersey, New York, and the eastern seaboard. Hurricane Sandy has completely disrupted life and business as usual for many of our fellow CENTURY 21 brokers and agents in the affected areas. To this end, CENTURY21 President and CEO, Rick Davidson, has just notified the entire CENTURY 21 system that;

With the recent designation of Hurricane Sandy as a qualified disaster by the IRS, we are now able to use the Realogy Charitable Foundation to provide disaster relief funds directly to our affected CENTURY 21 franchisees, their agents and staff members in regions most impacted by the hurricane.

This foundation has set up a “Qualified Disaster Relief Fund” which will use 100% of the funds raised to directly help CENTURY 21 System members in their recovery efforts. Please bear in mind that the deadline for donations to the CENTURY 21 Qualified Disaster Relief Fund is Friday, Nov. 30, 2012. To make a tax-deductible donation to specifically help CENTURY 21 System members affected by the disaster, click here.

Here in Houston, we know a thing or two about Hurricanes and how tough they can be. We also know something about community, determination, and hope, and that together we can help each other weather the strongest storms. To all of our friends and colleagues on the east coast, know that your friends […]

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CENTURY 21® is going to Super Bowl XLVII

By Realty Partners|2013-01-31T13:31:52-06:00November 8th, 2012|News|

As many of you may remember, on February 5th of this year CENTURY 21® ran an ad during Super Bowl XLVI that was broadcast before an all-time record television audience of 111 million. In so doing, we became the first real estate company in decades to advertise during the game itself, and brought our SMARTER. BOLDER. FASTER. agents to the forefront of our multifaceted advertising campaign. Athletics and achievement underscores our marketing campaign, which also included advertising in the Preakness and Belmont Stakes, the Olympics, and sponsorship of the US Men’s and Gold Medal winning Women’s Soccer teams. With all of this high profile advertising, the CENTURY 21® brand attracted 1.3 billion (with a “B”) media impressions.

What would be an appropriate encore for such a blockbuster year for our brand? As has already been announced by Bev Thorne, the CENTURY 21 international marketing guru, CENTURY 21 will be at Super Bowl XLVII on February 3, 2013! We will also be sponsoring an hour long pre-game show, and look for the SMARTER. BOLDER. FASTER. real estate professionals showing up at the start of the 3rd quarter.

At CENTURY 21 Realty Partners, we have already created quite a stir in our regional market, and CENTURY 21 International has been raising our profile to never before seen heights nationally and internationally. We look forward to 2013, and continued growth for ourselves and the brand.

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Newest CENTURY 21® office location: SimCity Social

By Realty Partners|2017-03-13T15:54:54-05:00October 19th, 2012|News|

The SMARTER. BOLDER. FASTER. agents in virtual reality. Now serving all of SimCity.

While it is no secret that CENTURY 21® is the most recognized name in real estate, we see no reason to rest on our laurels. Instead, as the SMARTER. BOLDER. FASTER. agents in real estate, we know that our future as a brand and effectiveness as marketers of our clients properties depends on reaching out to the next generation of home buyers and investors. Many of you have watched as we have had another breakout year with our corporate marketing campaign. First, CENTURY 21 Real Estate LLC was the first real estate company to advertise during the Superbowl in over two decades, then we were an official sponsor of the US Men’s and Women’s Soccer Team and advertised during the 2012 Olympic games.

Now, we are reaching out on facebook inside the online world of SimCity Social. CENTURY 21 Real Estate LLC has partnered with EA to allow players to open their own CENTURY 21® franchise right in their own virtual metropolis. SimCity Social is a facebook game that allows players to take the role of developers and urban planners to build and manage their own simulated city. SimCity Social has a quite large contingent of 25-34 year old players, or what our Chief Marketing Officer, Bev Thorne, calls the “next generation of buyers and sellers.” She goes on to explain our goals […]

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Location, location, phone reception?

By Realty Partners|2017-03-13T15:54:54-05:00October 8th, 2012|Advice|

Can you hear me now? Trying out reception before buying a new home could save you headaches later.

As professional Realtors and the SMARTER. BOLDER. FASTER. agents in real estate, we at CENTURY21 Realty Partners depend on our cell phones. Many of our clients have come to depend on their phones as well, for staying connected with both work and family. When service is spotty, we often feel as if we are lost in the Stone Age or at least the 80’s. Yet despite how critical connectivity is to many of us, it is surprising how often this factor gets overlooked in a property search.

While it is wise to check how many bars your handset has during showings (particularly in studies and offices), a new website and Android app, OpenSignal, offers offers robust tools to identify the quality of reception. Part of what makes OpenSignal particularly innovative is that reception quality is voluntarily reported from each user to make a searchable composite map of phone reception. This is potentially more accurate than carrier maps since it comes from a neutral source, consumers themselves. OpenSignal also reports only what other users have actually experienced, not theoretically should experience. The other innovation is an open interface that allows other software developers to use that map data with their own products. As seen on the official CENTURY21 twitterfeed, some in the industry are wondering when these maps could show up as overlays […]

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A New Resident Every Five Minutes

By Realty Partners|2017-03-13T15:54:54-05:00August 3rd, 2012|News|

More and more people are calling Houston home.

Anyone who lives in the Houston Area, native or transplant, can’t help but notice the continued growth in the region despite foreign and national economic woes. The folks at the Greater Houston Partnership were able to quantify this growth in their July 2012 economic report:

“The Houston metro area added 110,000 residents over the past 12 months, more than half through natural increase, the remainder from residents moving here from overseas and elsewhere in the United States.” — the Greater Houston Partnership

To put this in perspective, that means that there is a new Houstonian every five minutes! These numbers break down into slightly less than half of these new residents moving in from elsewhere, and the remainder comprised of current residents adding new little members to their families. Either way, Houston is growing, and the reason why can be summed up in one word: Jobs. Again from the Greater Houston Partnership,

“Since June ’11, the private sector has grown by 95,600 jobs, a 4.3 percent increase over the year. Houston matched the combined job creation of Dallas-Fort Worth-Arlington (51,600 jobs), Austin-Round Rock, (4,400 jobs), and San Antonio-New Braunfels (10,500 jobs).”

Strong job growth means strong families, strong communities, and a strong housing market. With this growth projected to continue, many are deciding that now is the right time to make a move in Houston’s real estate market. If you are considering buying or selling […]

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